Q Thoughts

ownerIQ's staff (aka – "The Q") shares our insights and opinions on how marketers can more effectively impact today's shopper along the digital path to purchase. "The Q and A" provides honest and practical answers to the questions and challenges facing digital advertisers in the areas of second-party data, programmatic buying, shopper marketing, co-operative marketing, attribution, and emerging media.

OwnerIQ’s Michael Chass Featured in CEA Newsline

Our very own Michael Chass is currently featured in CEA’s Vision Magazine. His member profile gives an outline of his career and a description of what he does here at OwnerIQ.

“Two-thirds of all consumers use an online resource as a step in the path to purchase”.

Read the full article here.

Categories:Posts from 2011


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