Q Thoughts

ownerIQ's staff (aka – "The Q") shares our insights and opinions on how marketers can more effectively impact today's shopper along the digital path to purchase. "The Q and A" provides honest and practical answers to the questions and challenges facing digital advertisers in the areas of second-party data, programmatic buying, shopper marketing, co-operative marketing, attribution, and emerging media.

Jay Habegger and OwnerIQ featured in Boston Business Journal

Our CEO, Jay Habegger, is featured in the digital version of the Boston Business Journal this am (click here to read).

The print version will be out on a later date. In the piece, Jay describes the concept of Ownership Targeting and this new idea of brands using their web visitors as media.

The piece goes on to cover our company’s revenue and employee growth.

This was another great opportunity brought to us by our PR agency, WIT.


Categories:Posts from 2012


jhabegger

Leave a Reply

Your email address will not be published. Required fields are marked *