Q Thoughts

ownerIQ's staff (aka – "The Q") shares our insights and opinions on how marketers can more effectively impact today's shopper along the digital path to purchase. "The Q and A" provides honest and practical answers to the questions and challenges facing digital advertisers in the areas of second-party data, programmatic buying, shopper marketing, co-operative marketing, attribution, and emerging media.

The 2015 Digital Shopper Marketing Ecosystem

The August issue of Shopper Marketing Magazine, out today from Path to Purchase Institute names the top Digital Shopper Marketing solutions. Check out the digital version of the magazine here.

Two of our recent partners, have been named in the ecosystem as well, congratulations to News America Marketing and RSi. All solutions were picked by Shopper Marketing Magazine and Path to Purchase Institute. Click the preview below to see the full ecosystem.

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OwnerIQ is named under retail media solutions as a the leading programmatic solution for shopper marketing. Our digital marketing platform is built to drive outcomes at retail giving shopper marketers the ability reach in-market shoppers.

Our unique technology analyzes over 200M active shoppers’ behavior, and it applies those insights to drive outcomes at retail. For more information on OwnerIQ’s shopping marketing solutions, visit our programmatic shopping marketing page here.


Categories:Posts from 2015


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