Q Thoughts

ownerIQ's staff (aka – "The Q") shares our insights and opinions on how marketers can more effectively impact today's shopper along the digital path to purchase. "The Q and A" provides honest and practical answers to the questions and challenges facing digital advertisers in the areas of second-party data, programmatic buying, shopper marketing, co-operative marketing, attribution, and emerging media.

Headed to the 57th Annual PRO Show this weekend?

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ownerIQ will be speaking at the Photographic Research Organization’s (PRO) 57th Annual Convention and Trade Show in Jacksonville, Florida September 28th, 2015.

Brandon Strauss, Director of Midmarket Sales and Connie Johnson, EVP Business Development will be hosting 2 breakout session for members. They will be joined by two of our customers Gregg Burger from Precision Camera & Video, in Cedar Rapids IA and Justin Tedford, from Photo Pro in Cedar Rapids IA.

In the sessions, members can learn how their peers are reaching local in-market shoppers of the brands they sell by using Vendor Targeted Marketing. We plan to avoid the advertising jargon and teach actual best practices and simple take aways on how members can grow their business both online and at their brick and mortar stores. PRO members (Gregg & Justin) will be sharing tips and tricks of how they got started and are benefiting from this program today.

The sessions will be held Monday: 11:20am-12:00pm &  2:50pm-3:30pm

OwnerIQ”s turnkey digital advertising solution, Vendor Targeted Marketing, allows retailers to capture the local shoppers of the brands they sell.  Over 40 of the industry’s leading Photography brand audiences available to retailer, allowing them to reach over 8.5 million local photography shoppers.

Categories:Posts from 2014


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