Q Thoughts

ownerIQ's staff (aka – "The Q") shares our insights and opinions on how marketers can more effectively impact today's shopper along the digital path to purchase. "The Q and A" provides honest and practical answers to the questions and challenges facing digital advertisers in the areas of second-party data, programmatic buying, shopper marketing, co-operative marketing, attribution, and emerging media.

Spring to Shop

Ah, Spring. As the weather keeps improving, we’re springing to shop and partake in our favorite outdoor activities. So just what are we shopping for this season?

Check out our recent addition to the WTQ Infographic series, Spring to Shop – Your Favorite Outdoor Activities are Calling, and learn what’s trending in shopping data. All data represented is according to ownerIQ internal shopping data is made up of our second-party data relationships with retailers and brands and our 200+ million unique shoppers.


Categories:Posts from 2016


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