Q Thoughts

ownerIQ's staff (aka – "The Q") shares our insights and opinions on how marketers can more effectively impact today's shopper along the digital path to purchase. "The Q and A" provides honest and practical answers to the questions and challenges facing digital advertisers in the areas of second-party data, programmatic buying, shopper marketing, co-operative marketing, attribution, and emerging media.

OwnerIQ

ownerIQ’s Data Insights: The Big Game

Drumroll, please…The Big Game is coming to a home theater near you in just a few days! So unless you’re lucky enough to have a seat waiting for you at Levi’s Stadium in Santa Clara, CA, we’ll see you couch-side, favorite beverage in hand, rooting for (enter Broncos or Panthers here) to win the coveted […]

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ownerIQ, Leaders in Second-Party Data Announce Record-Breaking Q3

  BOSTON, MA – ownerIQ, the leading digital marketing solution for retailers and brands reports Q3, 2015 as the strongest quarter in company history. ownerIQ’s third quarter saw a 60% bookings growth rate year-over-year while continuing to maintain already strong, industry leading gross margins. The company served 601 unique Advertiser Clients in the third quarter […]

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Week 9: Ready, set, LAUNCH into the Qniverse this holiday season.

#10WeeksOfRetail This week, ownerIQ’s countdown to the holidays promotion is going clean – helping you to tidy up for that perfect holiday gathering with the iRobot Braava Hard Surface Floor Cleaner. You’ll finally impress your perpetually early guests by keeping those pesky dust balls out of sight. Home entertainment and appliance shoppers are shopping at retailers like […]

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VRRB Media Officially Launches Digital Media Network Powered By ownerIQ Partnership

First of its kind platform allows brands and properties unprecedented targeting to the arts and cultural consumer NEW YORK (October 7, 2015) – VRRB Media (pronounced ‘verb’) and ownerIQ, the leading programmatic advertising solution, have partnered to launch a new media network for advertisers seeking the highly coveted cultural consumer. VRRB media is the first […]

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ownerIQ Expands Auto Offering by Welcoming U.S. Auto Parts

OwnerIQ now has direct access to the U.S. Auto Parts audience. U.S. Auto Parts sees over 7MM active shoppers every month and over 75% of users identify the vehicle they own or that they are looking to purchase while shopping. U.S. Auto Parts is a top 100 eRetailer specializing in aftermarket auto parts and accessories. With over 10,000 […]

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