Q Thoughts

ownerIQ's staff (aka – "The Q") shares our insights and opinions on how marketers can more effectively impact today's shopper along the digital path to purchase. "The Q and A" provides honest and practical answers to the questions and challenges facing digital advertisers in the areas of second-party data, programmatic buying, shopper marketing, co-operative marketing, attribution, and emerging media.

10 Weeks of Retail. 10 Must-have Gifts.

  • by Anastasia Bogomolov
  • Sep 30, 2015
  • 1 comment

The Countdown is on…10 Weeks of Retail, 10 Must-Have Gifts This year, ownerIQ is counting down to the holidays by giving away 10 must-have gifts from the retailers and brands coexisting in the Qniverse.  Watch the below video to learn how you can score one of our 10 great gifts. Starting October 6th, a lucky winner […]


Tackling Fraud…and Beyond

Data visualization, programmatic advertising, second-party data – all good stuff. As a bunch of tech marketing geeks, “The Q” can spend hours talking about these topics. So let’s switch gears and talk about something that, for obvious reasons, makes us all a little uneasy. Let’s talk about fraud. According to a recent post at Moz, […]


Headed to the 57th Annual PRO Show this weekend?

o ownerIQ will be speaking at the Photographic Research Organization’s (PRO) 57th Annual Convention and Trade Show in Jacksonville, Florida September 28th, 2015. Brandon Strauss, Director of Midmarket Sales and Connie Johnson, EVP Business Development will be hosting 2 breakout session for members. They will be joined by two of our customers Gregg Burger from […]