Q Thoughts

shopper insights

Black Friday and Cyber Monday Insights & Top Products Sold

It’s no surprise that Black Friday and Cyber Monday are known as the biggest shopping days of the year. This year, predictions of “Black November” are emerging with a whole month of deals for early holiday shoppers as well as “Cyber Week” deals being extended past traditional Cyber Monday. Each year, shopping starts earlier and earlier and […]


Give Your Customers Immediate Retail Satisfaction This Holiday Season

Digital is our way of life – there’s no going around it. The online marketplace has long since contributed to an increasingly disrupted path to purchase. Not a good thing for us retailers – especially when gearing up for the holiday season; the biggest happening in retail. With all the noise out there, it’s imperative […]


How Big Data Has Strengthened Shopper Insights and Analysis

As the use of “big data” increases in the marketplace, the need for more advanced data visualization tools has followed suit.  Without a way to interpret the complexity of this data, how can one truly use this information to its full potential?  In the advertising industry, this data evolution is upping client’s expectations for campaign […]