shopper marketing


News America Marketing and ownerIQ Launch DYNAMIQ to reach clients’ Ideal Shoppers with Robust Shopper and Geo-Targeted Data

PRESS RELEASE News America Marketing and ownerIQ Launch DYNAMIQ to reach clients’ Ideal Shoppers with Robust Shopper and Geo-Targeted Data Revolutionary Digital Offering Delivers Both Brand and Shopper-Marketing Objectives New York, NY (October 14, 2015) – News America Marketing (NAM), the premier promotional marketing services company in the U.S. and Canada, and ownerIQ, the leading programmatic advertising solution for […]

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OwnerIQ named 2014 Editors’ Choice by Shopper Marketing Magazine

The OwnerIQ team is proud to announce that we were recognized at the 2014 Shopper Marketing Conference & Expo as one of the most innovative solutions in the industry. Every year thousands of marketing, agency, and retail professionals come together for 3 days during this expo to learn new tactics to reach, engage and influence […]

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A new age for shopper marketing

Article originally posted to Retailing Today on July 16th, 2014 (http://www.retailingtoday.com/article/new-age-shopper-marketing) The concept of “programmatic shopper marketing” is transforming the ways brands engage with shoppers to drive sales, and creating a new set of skills for marketers to master. Technology continues to reshape the way retailers and brands connect with current and prospective customers, especially […]

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