OwnerIQ - Ownership Targeted Media

OwnerIQ pioneered the concept of Ownership Targeting. At OwnerIQ, we use one of the largest and fastest growing databases of consumer ownership data along with the most advanced advertising platform to help advertisers, manufacturers and retailers identify and reach the people most likely to engage with their message. OwnerIQ is funded by several of the most respected venture capitalists. Our client roster includes top ad agencies and leading advertisers on the web. We are also a winner of the Always OnMedia 100 Technology Innovator Award.

We are poised for tremendous growth and we want you to be part of this success! We are seeking an experienced PHP Web Developer at our Boston location.

Key Responsibilities:

• Build predictive models from OwnerIQ’s multiple data sources, develop advanced algorithms that extract and classify information from large datasets
• Create adaptive models that generate high-value data elements (e.g., performance predictions, behavior classifiers) for inclusion in OwnerIQ's online display advertising campaigns
• Design and implement a platform for streaming/merging data sources

Experience/Skills:

• Theoretical knowledge, intuitive understanding and practical hands-on experience with:
  Bayesian models, neural networks, machine learning and other data mining technique
• Experience in online advertising analytics, behavioral targeting, online marketing analysis or web analytics required
• Demonstrated ability to apply statistical techniques to solve real problems
• Knowledge of SQL, relational database design and methods for efficiently retrieving data from them
• Strong analytical and problem solving skills
• Ability to work independently and in a team to develop innovative solutions
• Experience in Java, Perl and/ or Python is a plus
• 5-10 years professional experience
• Must be able to maintain a "Big Picture" perspective
• Strong communication and collaboration skills
• Must have entrepreneurial spirit and drive and thrive in a fast-paced environment

Position Location:

• Boston, MA

Compensation:

• Commensurate with Experience
• Base Salary + Bonus
• Comprehensive Benefits Package

Apply for this job!

OwnerIQ, an online behavioral targeting media company, pioneered the concept of Ownership Targeting - enabling advertisers to precisely target consumers based on "intenders" looking to buy for the first time to long-term owners. Nothing predicts behavior as well as what a consumer actually owns. OwnerIQ delivers its clients' ads using their leading edge ad delivery platform, MostIQ, which seamlessly integrates with leading ad exchanges and networks in real-time.

The Manager of Ad Delivery is responsible for driving campaign performance and ensuring client performance objectives are achieved.

Specific Responsibilities Include:

• Drive performance results by analyzing and interpreting client campaigns
• Develop best practices and processes for optimizing integrated online marketing campaigns
• Determine appropriate testing methodologies and optimization modeling requirements
• Communicate campaign optimization results to Sales team and clients to demonstrate
• Provide guidance on best practices to Ad Operations and Sales teams to ensure online campaign optimization
• Support business development efforts by cultivating case studies of successful optimization efforts
• Work closely with Finance team and Director of Ad Ops to ensure appropriate campaign yield
• Collaborate with Account Managers to strengthen advertiser client relationships and optimize campaigns
• Analyze campaign performance daily and make optimization recommendations on campaigns to guarantee optimal delivery
• Work directly with IT to build systems and procedures necessary to scale and support the ad delivery efforts.

Experience/Skills:

• 5+ years experience in database or performance marketing, with a well-known ad agency, ad network, or ad exchange
• Thorough understanding of analytical methodologies for campaign optimization and evaluation (e.g. segmentation and predictive response
• Experience with third-party data providers and behavioral targeting techniques
• Deep knowledge of ad exchanges and familiarity with real-time bidding and Demand Side Platforms
• Proven experience with online ad-serving technologies; proficient in DART for Publishers
• Demonstrated ability to thrive in a fast-paced environment.

Position Location:

• Boston, MA

Compensation:

• Commensurate with Experience
• Comprehensive Benefits Package

Apply for this job!

OwnerIQ pioneered the concept of Ownership Targeting. At OwnerIQ, we use one of the largest and fastest growing databases of consumer ownership data along with the most advanced advertising platform to help advertisers, manufacturers and retailers identify and reach the people most likely to engage with their message. OwnerIQ is funded by several of the most respected venture capitalists. Our client roster includes top ad agencies and leading advertisers on the web. We are also a winner of the Always OnMedia 100 Technology Innovator Award.

The Front-end Client Integration Manager is responsible for all aspects of implementing and supporting OwnerIQ data clients. We are seeking a candidate with front-end web technology experience, but the desire and to have significant client interaction in a consultative manner.

Specific Responsibilities

• Manage the front-end pixel integration process with all clients.
• Collaborate with product development teams on all ad platform data related updates, improvements and changes.
• Work closely with data taxonomists and product teams to develop and implement better data cataloging, QC and categorization processes.
• Daily analysis of incoming data from all sources. Work directly with clients to remedy any issues relating to pixel placement.
• Create and keep all data services related documentation up to date.

Experience/Skills:

• Knowledge of and deep experience with HTML, javascript and client side development tools.
• Familiarity with databases. SQL knowledge preferred.
• Excellent written and verbal communication skills. Experience in a role with significant client, business leader interaction preferred.
• Excellent quantitative skills.
• Demonstrated ability to thrive in a fast-paced environment.

Position Location:

• Boston, MA

Compensation:

• Commensurate with Experience
• Base Salary + Bonus
• Comprehensive Benefits Package

Apply for this job!