CE and Home Appliance Retailer Sees Big Results and Increases Sales with ownerIQ’s Second-Party Data Sharing Solution

Second-party data is more efficient [than first and third]. We can maximize that digital dollar and drive the conversion on the website and in the store.

Kevin Lyons

SVP & GM of eCommerce, H.H. Gregg

First-party data is easy. You follow that guy from the website. But second-party is that extra spoke in the wheel. It opens up a lot more opportunity. It’s a good awareness driver. It’s just as relevant [if not more] as first- and third-party data. They complement each other very well.

Tim Trus

Associate Partner Media Strategy Paid, Owned & Earned Media, Rosetta

ownerIQ had the #2 best attributed revenue ROAS of all display partners, second only to remarketing

Jeremy Borger

Paid Media Manager, Rosetta