ownerIQ’s Vendor Targeted Marketing (VTM) program is the only solution that allows you as a retailer to target in-market shoppers researching products on your manufacturer’s websites. ownerIQ relies on first party data directly sourced from the manufacturer website, a key resource along a consumer’s path to purchase.
- VTM allows you to target highly qualified, in-market shoppers who are ready to purchase products you sell.
- Increases your web presence and elevates your brand among in-market consumers.
- Unlike other digital or traditional advertising campaigns, there is no waste, your ad only goes to in-market consumers.
- Helps drive sell-through online and in your stores.
- Gives you an opportunity to secure co-op dollars from your manufacturers.