Posts from 2014

ownerIQ Secures $4.6 Million Additional Funding to Capitalize on Marketers Shift to Data Transparency and Second-Party Data Markets

  • by Aidan Bradley
  • May 01, 2018

ownerIQ Secures $4.6 Million Additional Funding to Capitalize on Marketers Shift to Data Transparency and Second-Party Data Markets BOSTON — May 1, 2018 —ownerIQ announces today that they have secured $4.6 million in additional financing from their existing investors. The company will achieve profitability in the second half of 2018 and capitalize on a major […]

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GDPR: what you need to know now

  • by Tara Powell
  • Apr 27, 2018

GDPR: You’ve heard of it.  It’s coming but what is it? What does it stand for? ownerIQ is here with the answers to prep you on GDPR and what it means for adtech. GDPR stands for General Data Protection Regulation and takes effect on May 25, 2018. GDPR will be replacing the existing European Union (EU) data […]

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Introducing ‘Featured Audiences’ in CoEx’s Data Marketplace

  • by Alex Bistran
  • Jan 16, 2018

As we continue to make transparency and choice our priority, we are introducing a new update within our Data Marketplace that will make discovering relevant audiences faster and easier than ever. Our new ‘Featured Audiences’ badge will showcase the latest and most relevant audiences at any given time within CoEx. Any audience with the ‘Featured […]

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Google Play Store URLs Create Challenges for Brand Safety on EBDA Opportunities

  • by Greg Loeffelholz
  • Jan 05, 2018

ownerIQ recently identified and reported an issue to Google that we wanted to communicate out as a general PSA to peers and advertisers buying programmatically so they are aware. Specifically the issue in Google’s header bidding alternative, called exchange bidding dynamic allocation (EBDA) results in a brand safety risk for advertisers across at least 6 […]

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ownerIQ Ranked Number 464 Fastest Growing Company in North America on Deloitte’s 2017 Technology Fast 500™

  • by Aidan Bradley
  • Nov 09, 2017

ownerIQ Ranked Number 464 Fastest Growing Company in North America on Deloitte’s 2017 Technology Fast 500™ Attributes 156% Percent Revenue Growth to Increased Need for Transparent Data Economies Boston, MA November 9, 2017 — ownerIQ today announced it ranked 464 on Deloitte’s Technology Fast 500™, a ranking of the 500 fastest growing technology, media, telecommunications, […]

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