Posts from 2014

Transparency Into Holiday Gift Giving Audiences

Holiday ecommerce sales continue to rise year over year. In 2016, retail ecommerce sales grew 17.8% during the holiday season accounting for a record 10.6% of total retail sales for the season. Also in 2016, mobile commerce increased 44% accounting for 29% of overall ecommerce holiday retail sales, and is expected to grow to 51.9% […]

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ownerIQ CEO Jay Habegger Named to IAB Data Center of Excellence Board

IAB Data Center of Excellence enhances data resources for the digital media, marketing and advertising industries BOSTON, MA – August 1, 2017 – ownerIQ, second-party data solutions that power the ad industry’s largest transparent data economy for retailers, brands and marketers, announced today that CEO, Jay Habegger, has been selected to join the IAB Data […]

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Leverage over 45 self-service features in CoEx!

DID YOU KNOW that ownerIQ’s advertising customers can leverage over 45 self-serve features in our CoEx platform today! These features include participating in our Data Marketplace, launching and optimizing campaigns, and accessing audience and campaign reporting. Our self-serve customers still get access to our world class service organization to help them become experts on using CoEx […]

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Swapping Ski Audiences: K2 Gives Retailers Access to Its Visitors

By Kate Kaye. Published on March 21, 2017 Advertising Age  Ski and snowboard maker K2 Sports is giving its retail partners a new ability to reach people who are interested in its products such as Super Charger skis or Bottle Rocket snowboards. In December, the company, which also makes snowshoes as well as ice and […]

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ownerIQ Announces Two Significant Promotions: Steve Ustaris in Marketing and Michael Chass in Media Solutions

ownerIQ Announces Two Significant Promotions: Steve Ustaris in Marketing and Michael Chass in Media Solutions  Leader in second party data starts 2016 with the promotion of two executive team members BOSTON, MA – (February 9, 2016) – ownerIQ, the programmatic solution for retailers and product brands and leader in second-party data, announced today the promotion […]

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