Posts from 2015

Don’t miss a single action shot this holiday season #10WeeksOfRetail

  • by ownerIQ
  • Dec 01, 2015

#10WeeksOfRetail The long-awaited holidays will be over before you know it. But you’ll always have the memories, right? The versatile and high-magnification Canon PowerShot Opt Zoom HD Digital camera makes it easy to hang tight to those moments that would have otherwise quickly gotten away, all with accurate focus and clarity. Lights. Camera. Shutter. But […]

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The Secret Ingredient to Your Programmatic Advertising Initiatives

  • by ownerIQ
  • Nov 24, 2015

In today’s crowded advertising landscape, it’s tough to get away with being anything but programmatic. But while programmatic advertising, or the automated process of buying digital media inventory, is fast becoming an absolute necessity, it’s just as important to know what you can do to increase the value of your programmatic buying solution. There’s just […]

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The 2016 Forrester Predictions are in!

  • by Aidan Bradley
  • Nov 20, 2015

ownerIQ was cited in Forrester’s November 2015 Predictions 2016: Media’s Unbundling Accelerates report “Audience First-Party Data Emerges As A Strategic Asset: “Data co-ops” with retailers and publishers become mainstream.  “…..advertisers will embrace “data co-ops” deals with retailers and publishers. By using solutions like ownerIQ … advertisers will have the opportunity to go beyond their first-party data and third-party segments to see the browse, cart, […]

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Practical Innovation in Digital Media. It Starts with YOU

  • by ownerIQ
  • Nov 17, 2015

Change can make some of us uneasy. Scratch that, it can make most of us uneasy. But change is also inevitable – not to mention necessary if we’re looking to achieve any sort of progress – so we must do our best to inspire positive change. Positive change occurs when someone or something is impacted […]

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