The Q’s Got Mobile Moves

  • by ownerIQ
  • Jan 13, 2016

We all know that mobile use is on the rise, and has been for some time – no surprise here. In fact, it’s more than likely that you’re reading these words as you walk, eyes glued to your phone’s screen. And if so, please take a second to look up now – just in case. […]

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Why traditional audience segments aren’t enough

  • by ownerIQ
  • Jan 12, 2016

In this day and age, reaching your prospects is…well, it’s harder than ever. Consumers are all over the place, and they’re picky – they have access to virtually anything, at any time, at their fingertips. To help simplify the increasingly complicated prospecting process, we’ve come to rely on: First-party data: First-party data is YOUR own […]

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TechConnect Live from CES 2016: ownerIQ

  • by ownerIQ
  • Jan 11, 2016

Bob Scaglione, ownerIQ’s SVP Strategic Channel Development talks second-party data and what sets ownerIQ apart LIVE from CES 2016! Bob gives a deep dive into the differences between first, second and third-party data and how retailers and product brands can take advantage for their digital marketing efforts. Bob mentions examples including LG and HHgregg who are […]

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CoEx: Growth, Ease-of-Use, Speed – Oh, My!

  • by ownerIQ
  • Jan 06, 2016

There’s no doubting ownerIQ’s list of impressive achievements leading up to 2016 – the proof is in the pudding. Equally as notable is all the hard work behind the scenes that’s responsible for the continual enhancement of The Q’s CoEx platform, at the center of our Qniverse, or the glue that binds over 550 retailers […]

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The 2015 #10WeeksOfRetail Recap

  • by ownerIQ
  • Jan 05, 2016

2015, we’re calling it what it was – The Q’s best year ever! As for our annual Countdown to the Holidays campaign…well, it just keeps getting better. In 2015, ownerIQ’s #10WeeksOfRetail giveaway campaign proved to be a true gifting success, with $1 going to Toys for Tots for every entry we received – so we […]

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