The leading

Retail and brand solution
for
Attribution. Data Management. Data Monetization. Co-op Marketing. Digital Advertising.

designed to execute your 1st and 2nd party data strategies

The leading

Retail & brand solution for
Attribution. Data Management. Data Monetization. Co-op Marketing. Digital Advertising.

designed to execute your 1st and 2nd party data strategies


ownerIQ will be a critical piece of Inmar’s new Innovator Ecosystem, providing best-in-class data and media solutions to the retail vertical. This marks an incredible milestone in the ownerIQ journey as the pioneer of 1st and 2nd party data solutions built for today’s digitally focused retail marketer.

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Data Marketplace
Data Marketplace

1st party data executions

  • Transform your data assets (web browsing, e-commerce, Mobile, CRM, POS, product feed, etc.) into marketing assets
  • Organize 1st party data into precise shopping & buying segments for programmatic
  • Build models of your best customers to create large pools of new prospects
  • Connect your digital advertising efforts to attributable sales, in-store and online

2nd party data executions

  • Turn your data assets into a digital co-op ad product
    to support merchant teams
  • Leverage 2nd party data from your brand and retail partners in your marketing program
  • Generate data revenue through customized monetization programs
  • Access 2nd party data of non-endemic brands and retailers for targeting and insights
Product Brand Types
Product Brand Types
What’s your data strategy?

SUPPORT YOUR DATA & PROGRAMMATIC AGENDA

Top Retailers and Brands Rely On ownerIQ
for their 1st and 2nd party strategies

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